Monday, October 21, 2013

Real World Instagram Filters

Whether you like those square format Instagram photographs or not, you have to admit that the app and its convenient retro filters have become extremely popular. Two years ago, the folks over at 1000memories decided to take a look at each Instagram filter and attempted to correlate the actual real-world camera and film that inspired each vintage effect.

Here's the infographic showing the different camera and film combinations you can use to recreate popular Instagram filters.

You can find out how they researched for formulas over in this blog post and download a higher-res version of the poster here.

(via PetaPixel)

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